The business growth company.

We book sales appointments for commercial trades and B2B companies. We open the doors. You close deals.

Ask Ava anything about Abstrakt Sales, out loud or by typing.

Talk with a sales development strategist.

Fill in the form and a strategist calls you within one business day.

  • 30 minutes with someone who runs outbound programs.
  • We check if your territory is open. One client per trade per territory.
  • No obligation. Rather talk now? Call (314) 338-8865.

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Abstrakt by the numbers

meetings booked a year
100,000+
U.S.-based team members
500+
years on the phones
17+
in client revenue generated
$1B+

Recent awards

200+ awards
  • Inspiring Workplaces 2026 Finalist2026
  • ON Conferences Top 100 Marketer Award2026
  • St. Louis Business Journal Top 100 St. Louisans to Know2026
  • STL Titan Award2026
  • St. Louis Business 500 List 20252025
  • Best 100 Strategy Podcasts The Grow Show2025
  • Scott Scully: Titan STL 20252025
  • Inspiring Workplaces 2025 Finalist2025
  • Communicator Award of Distinction2025
  • Gold Hermes Creative Award2025
  • Communicator Award of Excellence2025
  • Platinum Viddy Award2025
  • Gold Viddy Award2025
  • St. Louis Business Journal’s Top 150 Privately Held Companies2025
  • SBM Best PR Firm 20252025
  • SBM Best Marketing Firm 20252025
  • Gold Brandon Hall Award in New Hire Training2025
  • SBM Best In Customer Service List2025
  • Clutch: Top Lead Generation Company (2025)2025
  • Clutch: Top Appointment Setting Company (2025)2025
  • Clutch: Top Outbound Call Centers (2025)2025
  • Clutch: Top Lead Qualification Company (2025)2025
  • DOORWAYS’ Centurian Volunteer Award2024
  • Brandon Hall HCM Excellence Silver Award in New Hire Onboarding 20242024
  • 2024 Inc 5000 List #10802024
  • 2024 Inc 5000 List #38082024
  • SBM Most Innovative Companies 20242024
  • SBM Best PR/Marketing Firms 20242024
  • Silver Telly in General-Corporate Image2024
  • Silver Telly in General-Automotive2024
  • Silver Telly in General-Automotive2024
  • Bronze Telly in General-Corporate Image2024
  • Bronze Telly in General-B2B: Business-to-Business2024
  • Corporate Livewire’s Lead Generation Specialist of the Year2024
  • #1 STL Biz Jour List of Largest Adv Marketing Firms2024
  • Communicator Awd: Best B2B Series The Grow Show2024
  • Communicator Awd: Year in Review 2022 in Employee & Internal Communications2024
  • Communicator Awd: GBD 2023 Video Corporate Social Responsibility2024
  • Hermes Creative Award Gold: Framework IT Site2024
  • Hermes Creative Award Gold: 2023 Retrospective Video2024

Whether you sell locally, nationally, or into the Fortune 1000, we're built around how you sell.

  • Local

    Own more opportunities in your market.

    For contractors and service companies that win work inside a defined territory. We work the commercial buyers in your area, and we run one client per trade per territory, so we will not run the same program for your direct competitor.

    Check my market
  • National

    Build pipeline across the markets that matter.

    For companies selling into many metros or nationwide. One Outbound BDR program builds the lists, runs phone, email, LinkedIn and direct mail, and books meetings in every market you serve.

    See Outbound BDR
  • Enterprise

    Reach deeper into complex organizations.

    For large accounts, buying groups and Fortune 1000 targets. A dedicated SDR/BDR team maps each account, reaches the people in the buying group and starts conversations your account executives carry forward.

    See Enterprise SDR/BDR

We solve the problems that hold back growth.

Growing a business takes more than a great sales team. It takes a consistent flow of qualified opportunities. Abstrakt removes the barriers that slow sales growth, so your team can focus on what it does best: closing business.

  • The challenge

    Not enough sales opportunities

    Not enough qualified prospects are entering your pipeline to consistently hit revenue goals.

    The Abstrakt solution

    We identify ideal prospects, reach the right decision-makers, and generate qualified sales meetings that create opportunities for growth.

  • The challenge

    Salespeople are too busy to prospect

    Your best salespeople are busy managing relationships, preparing proposals, and closing deals instead of finding new business.

    The Abstrakt solution

    Our U.S.-based sales professionals handle the prospecting, outreach, and follow-up so your salespeople can focus on closing.

  • The challenge

    Prospecting stops when it gets busy

    Prospecting happens when there's time, so new business comes in bursts and dry spells instead of every month.

    The Abstrakt solution

    Our reps call every business day, whether your team is slammed or slow, so new meetings keep landing on your calendar.

One partner. Multiple ways to grow.

Sales development is the core of what we do. Search and sales collateral support it, so the buyer hears the same story on the call, on your website and in the follow-up.

Core sales development

  • Outbound BDR

    A BDR team that builds the target list for your trade and territory, runs phone, email, direct mail and LinkedIn as one campaign, and grades every meeting before you get it.

    Pricing starting at $5,000 per month See Outbound BDR
  • Enterprise SDR/BDR

    Dedicated SDR/BDR teams for Fortune 1000 and large enterprise sales: named accounts, new markets and channel partner recruitment, backed by research from Abstrakt Intelligence.

    Custom pricing See Enterprise SDR/BDR

Supporting growth solutions

  • Inbound SDR

    A website of up to 100 pages, local SEO and a new blog every business day, built to get you found on Google and cited in AI answers.

    Packages starting at $1,000 per month See Inbound SDR
  • Brand Boost

    Sell sheets, case studies, pitch decks, trade show materials, video and direct mail that tell the same story as the call.

    Packages starting at $500 per month See Brand Boost

Get Outbound BDR, Inbound SDR and Brand Boost together, starting at $6,500 per month

One team runs the outbound calls, the website and search, and the sales collateral, so every touch tells the same story. Enterprise SDR/BDR is priced custom, to the size of the dedicated team.

Starting at$6,500per month
  • Outbound BDR$5,000
  • Inbound SDR$1,000
  • Brand Boost$500
Build my program

2,000 businesses trust Abstrakt to grow their sales pipeline.

From HVAC contractors to IT service providers, we help B2B companies in every state start more conversations and book more revenue.

Browse our digital trophy shelf

The Abstrakt advantage

You don't need to build the sales development department. We've already built it.

An Abstrakt sales development rep smiling on a headset call on the St. Louis sales floor

Real reps, trained and certified before they call for you.

Your program is run by people on our St. Louis campus, not a dialer farm and not a bot. They start the conversations, earn the next ten minutes and book the meeting.

  • 500+ U.S.-based team members, all on one St. Louis campus.
  • Every rep completes two weeks of extensive training before taking a call on the floor.
  • Every rep is certified on your business, including AI role plays, before representing you.
  • Human conversations by phone, backed by email, LinkedIn and direct mail.
  • A partner success manager owns your account and runs a monthly results meeting with you.
  • A reviewer who did not make the call grades every booked meeting on a 25-point scorecard.
Meet the team and technology

Explore our process

Our 5 Star Quality Process

Every appointment is graded on a 25-point scorecard built around your qualifiers. Miss a required question or a qualifier and it's disqualified, with the reason named.

  1. Script adherence6 pts
  2. Appointment commitment5 pts
  3. Qualifiers4 pts
  4. Decision-maker5 pts
  5. Need5 pts

Stars = points earned ÷ points possible × 5

The one-page Five Star Scorecard: five sections, every item, the points and the Required, NA and DQ rules (opens the PDF in a new tab)

A B2B database built for prospecting, and the AI engine that puts it to work.

Abstrakt Intelligence is our proprietary platform: a B2B database built from years of real sales conversations, and an AI engine that targets every campaign and trains every rep before they call for you. Nobody else has it, and your program runs on it from day one.

Explore Abstrakt Intelligence
  1. Abstrakt Intelligence territory sizing for Dallas-Fort Worth: business contacts and companies (demo environment) Target

    Size the territory.

    How many companies and decision-makers fit your market, before a single dial.

    How we size your territory
  2. Abstrakt Intelligence prospect list: decision-makers at companies that match the criteria (demo environment) Build the list

    Find the right accounts.

    The person who makes the call at each qualified company, verified by our team.

    How we build and verify the list
  3. Abstrakt Intelligence AI role play: a rep practices a call before representing a client (demo environment) Train

    Certify the rep on your business.

    Every rep practices your calls in AI role plays and is certified before calling for you.

    How reps are certified on your business
  4. Abstrakt Intelligence appointments list: booked meetings with decision-makers (demo environment) Deliver

    Track every meeting.

    Booked meetings with the decision-maker, the notes and the next step, in one place.

    How every meeting is tracked

The data underneath Abstrakt Intelligence

U.S. commercial buildings mapped
14M+
intent triggers monitored
200+
signals processed per quarter
2.8B+

Case studies: what happened after we booked the meeting.

What the program did for 6 clients, in their own published numbers, each labeled for what it is: booked meetings, signed agreements or closed business.

Mechanical Service & SystemsRegionalOutbound BDR

How two years of patient nurture turned into a $595K HVAC agreement

$5.68M

Closed business from 2020 to 2026. We got MSS in front of the people who buy mechanical work.

Read the full story: Mechanical Service & Systems

Century Facility ServicesLocal marketOutbound BDR

How Century Facility Services broke its referral ceiling: $415K closed in year one

$415K

Closed from 7 deals in year one, after we took over outbound and booked 58 appointments.

Read the full story: Century Facility Services

Schena Roofing & Sheet MetalRegionalOutbound BDR

How Schena Roofing booked 475 appointments and kept a seasonal calendar full

$1.69M

Closed business from 2018 to 2024, out of 475 appointments we booked for Schena.

Read the full story: Schena Roofing & Sheet Metal

Harring Fire ProtectionLocal marketOutbound BDR

How Harring Fire Protection turned outbound and inbound into $200K in new business

$200K

Closed from 16 deals in 28 months. We put Harring in front of property and facility managers and booked 195 appointments.

Read the full story: Harring Fire Protection

TruSeal AmericaLocal marketOutbound BDR

How TruSeal America closed $344K in 15 months instead of waiting for referrals

$344,440

Closed in 15 months from 129 appointments with verified decision-makers.

Read the full story: TruSeal America

A design-build general contractor in Texas and OklahomaRegionalOutbound BDR

How a design-build GC won a $900K project by month three

$900K

One project won by month three. We built the list, ran the outreach and booked the meetings.

Read the full story: A design-build general contractor in Texas and Oklahoma

Free guides, checklists and workbooks

Every guide and checklist

Outsourced sales development FAQ

What does Abstrakt Sales do?

Abstrakt is a technology-enabled outsourced sales development company. Our U.S.-based reps identify the decision-makers at the companies you want to sell to, start the conversations, qualify the interest and book meetings on your calendar. Your team runs the meeting and closes the business. We book 100,000+ meetings a year for 2,000 clients.

What is outsourced sales development?

Outsourced sales development means a partner runs the first stages of your sale for you: building the target list, reaching decision-makers, qualifying them and setting the appointment. You get the output of a sales development team without recruiting, training, equipping and managing one yourself.

What are outsourced BDR services?

A business development rep (BDR) prospects new accounts and books first meetings. With outsourced BDR services, those reps work for Abstrakt and run your program under your name. Our Outbound BDR program covers local, regional and national selling, and Enterprise SDR/BDR builds a dedicated team for large and complex accounts.

Are your sales reps based in the United States?

Yes. Our 500+ U.S.-based team members work from one campus in St. Louis, Missouri. That figure is our total headcount across all roles, not only reps.

What is Abstrakt Intelligence?

Abstrakt Intelligence is our own sales intelligence platform. Reps use it to size territories, find decision-makers, prioritize accounts by buying signals, practice calls in AI role plays, run follow-up and log every call and meeting. It maps 14M+ U.S. commercial buildings and monitors 200+ intent triggers.

How do you identify decision-makers?

We start from the profile you give us: the companies you want and the titles that buy. Abstrakt Intelligence narrows your territory to the accounts that fit, then researches the people in those roles and verifies their direct dials and emails. Reps confirm the right contact on the call.

What is a qualified appointment?

A meeting with a decision-maker at a company that fits your profile, with a reason to talk now: the right company, the right contact and the right timing. A reviewer who did not make the call grades every booked meeting on a 25-point scorecard before it reaches you. A booked meeting is not a held meeting or a sale; your Results Portal shows each stage separately.

What industries do you work with?

Businesses that sell to other businesses. We work with commercial trades such as HVAC, roofing, construction, cleaning, fire protection and paving, and with B2B companies in fields such as manufacturing, software, logistics, staffing, insurance and professional services.

Can you reach Fortune 1000 companies?

Yes. Enterprise SDR/BDR builds a dedicated team for named accounts and complex buying groups, including Fortune 1000 organizations. We map the account, reach the people in the buying group and start conversations your account executives carry forward. No partner can promise a meeting with any specific company, and we do not.

Do you work with local businesses?

Yes. Many of our clients sell inside one metro area or region. Local programs work the commercial buyers in your territory, and we run one client per trade per territory, so we will not run the same program for a direct competitor in your market.

What is included in a program?

An Outbound BDR program includes your reps, the target list and data, phone, email, LinkedIn and direct mail outreach, quality grading of every meeting, a partner success manager and the Results Portal. Outbound BDR: pricing starting at $5,000 per month. Inbound SDR: packages starting at $1,000 per month. Brand Boost: packages starting at $500 per month. All three together (Outbound BDR, Inbound SDR and Brand Boost) start at $6,500 per month. Enterprise SDR/BDR is custom, priced to the size of the dedicated team.

How does qualification work?

Before your program starts, we agree on what a qualified meeting means for you. Reps confirm the fit on every call, and every booked meeting is graded on our 25-point scorecard by a reviewer who did not make the call. Prospects who are not ready yet go into nurture instead of onto your calendar.

How will I see results?

Every dial, email, recorded call and booked meeting is in your Results Portal, any time. Your partner success manager walks through the results with you every month and adjusts the targeting and messaging.

How is Abstrakt different from other SDR providers?

Three things work together: trained U.S.-based people on one campus, our own Abstrakt Intelligence platform and data, and the recruiting, training, management and quality control already built around them. We have been on the phones for 17+ years and hold 200+ awards in 17 years.

How do I get started?

Click Book my strategy call or call (314) 338-8865. A strategist will talk through your market, your buyers and your goals, recommend the program that fits and show you what it would take to start.

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